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Max & Lucy will make its tabletop debut in dinnerware this holiday season, and will quickly expand to include additional coordinating categories throughout 2005, and beyond.
According to Beth Moore, Director of Marketing, Gibson USA, "We are very excited to have Max & Lucy aboard. The looks are lively and modern, reflecting the 'sophisticated whimsy' for which the brand is known. All collections will be done as 16-piece sets, with a variety of options that mix and match. Additional development following the introduction will include mugs, kitchen and grill items, coffee accessories, kids' sets … plus items for pets."
Talk about the cat's meow.
Says Sal Gabbay, Gibson Vice President / Marketing, "We're very pleased with this association, and the response among retailers has been extremely enthusiastic. The market stands behind us, and we stand behind Max & Lucy."
Max & Lucy's history is as charming as the designs it generates. Shortly after founding their stationery company five years ago, Russ Haan and Mike Oleskow took in two cats, Max and Lucy. The two felines have since become immortalized as the icons of a product line characterized by chic, affectionate illustrations paired with minimal text. From the start, their distinctive products have generated enthusiasm in the industry, as evidenced by the dozen-plus LOUIE Awards they've garnered to date.
Gibson Overseas Inc. has been in the housewares industry for three generations, and currently markets the nation's number one, casual everyday dinnerware line. Gibson's products are created with a passion for style and value. Through its GIBSON EVERYDAY™ tabletop brand, Gibson is able to attract a broad customer base. Working closely with retail partners, Gibson develops product lines to address current trends in consumers' lifestyles. As a total tabletop resource, Gibson offers dinnerware, serveware, glassware, and flatware.
For additional information on Gibson's line of licensed, everyday tableware,
visit www.company.com.
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